Psychoanalysis: the architecture of the self

Today's lecture took me back to my A levels (The science of mind and behavior by Richard Gross), it just goes to show you that psychology comes into everything, even graphic design.
Anyway these are some of the notes from the lecture...
Psychoanalysis, theories of what we think relating to how we act/behave.
According to Freud, the human subject only comes into being through repressio. Selfhood is ths fractured precariously between conscious and unconscious.
We are all brought up to show and behave in a particular way.
Structure
Conscious 'EGO' this is what we show others
Unconscious 'SUPEREGO' moral and social lies beneath surface, our conscience that keeps us doing what we think is good and represses the ID
ID is our desires (Sex, pain, death)





Trauma, the example shown is of the simpsons episode Hurricane Flanders, The character Ned has an incident that results in him losing his SUPEREGO control and his ID uncontrollably takes over.

Psychoanalysis and media
To fulfill desires in controlled environment. computer games desire to kill/hurt
Acording to Fred the desire to hurt stems from secondary death drive

Winnicott 1951 OBJECT RELATIONS we invest emotional energy in inanimate object. This behavior starts as a child a blanket 'transitional object' is associated with safety and security. Therefore with you are with it you feel content.

Object relations are used in advertising, replacing one object for another based on desires.

PSYCHOANALYSIS IN VISUAL CULTURE
The gaze, theories and idea based on the power of looking

Laura Mulvey 'Visual Pleasures and Narrative Cinema' ( 1975)
In western film, men drive the plot and own 'the gaze'
The female cast are often directed by a male

Freud: SCOPOPHYLIA (the pleasure of looking at bodies as objects)
suture lookinf through eyes of actor with out guilt

Peep show, suture/point of view gaze